The UAE offers plenty of five-star hotel properties for business and leisure travellers. However there’s an emerging mid-market segment wherein travellers are more tech-savvy and would opt for 3-star amenities so long as comfort and functional facilities are also available. The Millennium Hotels & Resorts has opened their first property catering to this market.
Studio M Arabian Plaza, located at Al Qiyadah Metro Station, has opened its rooms to millennial travellers with their smart technology facilities, modern and dynamic design, and warm hospitality.
Studio M Arabian Plaza’s grand opening marks Millennium Hotels & Resorts MEA’s first mid-market property in UAE
Studio M Arabian Plaza, the first Studio M in the Middle East region and the first property to be introduced under the ‘M collection’ portfolio under Millennium Hotels & Resorts in the UAE, opened its doors on 1st December, 2018. With a total inventory of 323 hotel rooms and serviced apartments, the three-star property is perfect for tech-savvy travellers and long-term guests looking for a fusion of function and comfort. The property also features two food and beverage outlets, meeting room spaces, a lap pool and fitness centre.
The opening launch marked Millennium Hotels & Resorts MEA’s brand growth by expanding into the mid-market segment, a highly in-demand hospitality segment in the city. Furthermore, Studio M Arabian Plaza is also the first venture of Hala Hospitality Group, a part of the Saeed & Mohammed Al Naboodah Group, into the hospitality industry.
Dubai’s growing demand for midscale hotels
“The recently concluded launch of Studio M Arabian Plaza is Millennium Hotels & Resorts MEA’s strategic step in addressing Dubai’s growing demand for midscale properties,” said Kevork Deldelian, Chief Operating Officer. Deldelian added, “The hotel’s features also capture the interests of the growing market of the millennial generation looking for quality-driven, trendy and technologically advanced hotels.”
Commenting on the launch, Abdullah Mohammed Juma Al Naboodah, Chairman of the Saeed & Mohammed Al Naboodah Group, said: “As our first venture into the hospitality market, we are extremely proud of Studio M Arabian Plaza, and the exceptional design and functionality of the property. We look forward to it becoming the go-to place for sophisticated and discerning travellers looking for a stylish, comfortable and practical place to stay in the city.”
Innovative technology and stunning interiors
As travellers become more tech-savvy, Studio M Arabian Plaza adapts by introducing smart technology, giving guests a more convenient and relaxing stay. The hotel rooms are equipped with ports and hubs for guests to stream content through 43 to 49-inch Smart LED TVs from their own mobile phones and laptops. Housekeeping and ‘Do Not Disturb’ buttons are also installed in the rooms, veering away from the conventional door hangers.
Guests of Studio M Arabian Plaza can also expect playful yet smart touches in the rooms’ interiors, featuring open-wardrobe designs, Instagram-worthy accent walls and luxurious furniture pieces from Italy. Each hotel floor is splashed with a colour theme which is perfectly complemented by funky neon signage and life-sized character statues.
Our First Hello
Bearing the casual yet warm tagline “Our First Hello,” Studio M Arabian Plaza’s hotel launch was an exclusive evening of jazz music, vibrant designs and palatable flavours attended by hotel stakeholders and travel and corporate partners.
“The launch of Studio M Arabian Plaza is a significant event in the history of Millennium Hotels & Resorts MEA, as it relates to the brand’s expansion boost and diversification of target markets,” said Ursula Chidiac, the hotel’s General Manager. She added, “We are thrilled to open our doors to bid our ‘first hello’ to our guests and start delivering high-standard hotel services at reasonable rates.”
As part of the hotel’s opening celebration, Studio M Arabian Plaza is offering special opening room rates starting from AED 249++ per night which are available until 26th December, 2018. For reservations and inquiries, call +971 4 215 4444 or e-mail email@example.com.